Why Choose the Strategic Story Masterplan?

At any moment, you - as the leader of a business, project, or team - may need to adjust or completely redefine the strategy or long-term vision for your organization. However, leaders and teams who are unable to respond nimbly to change often fall behind their peers and competitors, suffering losses in staff, funding, revenue, and customers. In today's dynamic landscape, flexibility is the new strategic advantage.

The Strategic Story Masterplan is a story-based strategic planning framework developed by Kisha Solomon, leveraging her 2 decades of experience leading teams in Fortune 500 companies during periods of major transition and change. Ideal for teams and organizations in growth mode, this framework provides a story-based visual reference for defining and redefining the key elements of a strategic plan or initiative. By using your story as a stabilizing force, the Strategic Story Masterplan helps create high-performing, high-functioning teams, projects, and programs.

Who Should Enroll?

• Leaders of self
• Nonprofit and small business leaders
• Product and strategy leaders
• Early-stage leaders (less than 3 years in leadership)
• Incoming leaders (less than 1 year in team or organization)
• Early-stage teams (less than 3 years old)
• Remote and hybrid teams
• Nonprofit and small business teams
• Product and strategy teams

Ideal team size: 3 - 10 team members

What You'll Gain

• Tell the impact story of a project or program
• Create a future vision for your team, business, or personal brand that aligns with your leadership purpose and mission
• Measure your quarterly and monthly progress towards achieving your vision
• Develop your personal and team development plan to level up in your careers
• Create a more inclusive and open culture that values genuine relationships over internal politics

The 4 Parts of the Strategic Story Masterplan

Part 1: Define Your Main Character

• Unwrap Your Backstory - Document and preserve your origin story and clarify 'why we do what we do'.
• Refine Your Identity - Review and revamp your current digital story or digital identity.
• Create Your Manifesto - Declare the values and behaviors essential to maintain your sense of self and team culture.

Part 2: Map Your Motivation

• Define Your Audience - Define audience persona(s) and pain points to shape messages, products, and services that keep your clients coming back.
• Clarify Your Purpose - Define your North Star to keep you and your team focused on the 'big why'.
• Identify Your Role Models - Identify leaders, teams, and behaviors that serve as examples of your ideal self or team.

Part 3: Set Your Operating Rhythm

• Illustrate Your Vision - Define 'happily ever after', where you want you and your team to be by the end of the quarter or month. Use imagery to bring the concept of your vision to life.
• Plot Your Story - Prioritize the activities that will help achieve your vision. Define key decisions and the knowledge you will gain along the way.
• Track Your Goals - Establish guideposts to keep you on track. Define how you will measure, demonstrate, and celebrate progress toward your vision.

Part 4: Establish Your Support System(s)

• ID and Focus on High-Value Relationships and Activities - Define the people, processes, and technology that will support you and your team on the journey ahead. Develop a plan for implementing new ways of working without overwhelming yourself or your team with too much change all at once.
• Focus on High-Value Conversations - Define meeting and communication protocols that transform your meetings from mundane to meaningful and enable you to get more done in less time.

Enroll in the Strategic Story Masterplan Course

Ready to transform your strategic planning approach and harness the power of storytelling? Enroll in the Strategic Story Masterplan course today and unlock the potential of your team and organization.